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Ironman Training: Lessons for Business Leaders

What training for an Ironman taught me about consistency, resilience, and long term thinking in business.

I have finished 5 Ironmans. My PR is 11 hours and 9 minutes which put me 11th in my age group. People always ask what it teaches you about business and the answer is more than any book or course I have ever taken.

Consistency beats intensity

The biggest lesson is that consistency beats intensity. You do not finish an Ironman by training hard for two weeks. You finish by showing up every single day for months. 5am swims, lunch runs, weekend bike rides. The same is true in business. The companies that win are not the ones with the best single week. They are the ones that execute consistently over years.

Pacing

The second lesson is pacing. In an Ironman if you go out too fast on the swim you will blow up on the bike. If you push too hard on the bike you will walk the marathon. You have to know your sustainable pace and stick to it even when you feel great. In business this means not burning out your team on every sprint and not overcommitting to clients just because you can.

Suffering

The third lesson is about suffering. At some point in every Ironman things get very hard and you have to keep going anyway. There is no shortcut through mile 20 of the marathon. You just put one foot in front of the other. In business you will have months where nothing works, clients who leave, hires who do not work out. The only thing you can do is keep moving forward.

Discipline with time

Training for an Ironman also taught me discipline with time. When you are training 15 hours a week on top of running a company, you learn very quickly what is essential and what is not. Every meeting better have a purpose. Every task better move the needle. That ruthless prioritization carries over into everything.

Holden Stirling Ottolini
Co-Founder & VP of Operations & Services, Arc4
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